Metacognition
Solo Project | After Effects | 3 Weeks
Objective
Create a visual translation of ‘thinking’ typographically. Consider the process of thought rather than the meaning. The mystery of association and connection. The mind in all its complexity. Include up to 50 words as a copy in the final deliverable.
Solution
A motion video was choosen as a medium to have more impact and give viewers a clear experience of the “thinking” process. Fluid transitions between words were used with either literal effects or ironicc effects on them to create a mood and feel of getting inside of “brain”.